"Did you know that email has nearly three times as many user accounts as Facebook and Twitter combined? That's a whopping 2.9 billion" As the above statistic confirms, email is the most popular onl...

There are a good number of ways that targeted content can be created, and using features like split testing, conditional content or whatever it's something that pretty much anyone can do. But, befo...

So split testing has been around for a long-time and email marketers do use it but there's more than likely still a lot of people that think it's going to be too complicated, too time consuming or too...

It looks like Royal Mail are finally joining the 21st Century, earlier today I received a combined SMS and email delivery notification, no time slot, but knowing how regular my postman is it’s likel...

It's been a long 4 year wait since South Africa 2010 but World Cup time is here again at last! Brazil 2014 is going to be amazing and let's hope England play some great football this time so we can...

Due to the increasing number of opens on mobile devices, Responsive Email Design has been growing in popularity over recent months, and with the introduction of our Responsive Email Designer within In...

Being able to see a list of all the email clients and mobile devices people use to view your email campaigns is an interesting and sometimes insightful report of information. Whether that report of...

A Sender Policy Framework (SPF) record is a type of Domain Name Service (DNS) record that identifies which mail servers are permitted to send email on behalf of a domain. The purpose of Sender Poli...