Instiller Logo Email Marketing Glossary - Instiller

With so many email marketing key trends it can be almost impossible to stay up to date with what each one means. Here's our glossary of the most important email marketing terms along with a short definition for each one.

BIMI

Also known as: Brand Indicators for Marketing Identification

Acronym for Brand Indicators for Marketing Identification. A newish protocol that helps authenticate trusted senders. Primary advantage is allowing marketers to dictate what logo is displayed in the inbox when supported.

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