As with any other type of marketing campaign, with email marketing, you will have to define your goals to gauge the success of your campaigns and tweak them where necessary. Some of these goals you m...
Read moreMaking effective use of countdown timers
Everyone loves a countdown! Once we put a time limit on something, we increase the excitement. A ticking clock means there’s going to be a scramble, and some one could miss out: in one word, drama. ...
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