As a marketer you need to understand your customer in order to really give them what they want. Sending a one size fits all email to all your users is likely to lead to a lot of unsubscribes, but ...
Read moreHow valuable is transactional email?
In order to determine how valuable transactional emails are, we first must define exactly what they are. Some would say that transactional emails simply refer to emails that are sent after a monetary ...
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